Google expects pages to load faster so that clients can get the value for their time and resources. If your pages load slowly, the bounce rate will be very high and conversion low. Many web pages prohibit access to online users if cookies are disabled. Website Optimization is important for making users feel comfortable while using your website, as well as collecting information from those users to further your advertising goals. As user queries are becoming increasingly targeted and the internet is filled with much greater volumes of content, it is more important than ever to have a niche.

Never underestimate the influence of web 2.0

The technology used on your website can sometimes prevent Google from being able to find your content. Rich media (Flash, JavaScript, etc.) can lead to Google not being able to crawl through navigation, or not see content embedded in a webpage. SEO for small businesses doesn’t Do your mathematical analysis - the primary resources are there for the taking. Its as easy as KS2 Maths or ABC. Its that simple! need to be complicated. You can improve your visibility in search engines and get visitors to your business’s website by focusing on 4 things – keyword selection, creating good content, on-site optimisation, and backlinks. The more a site is appealing to humans, the more search engine like it. Websites with straightforward navigation tend to win over visitors than those with a messy URL structure and content organization. A page’s speed is crucial, so don’t forget testing it from time to time. From heavy images to unnecessary scripts, there is always a reason that your site gets slow..

How do you feel about googlebot crawlers now?

Just improving social media engagement and adding meta tags might be all it takes to boost you a couple ranks on Bing. Designing your website with mobile users in mind will give you the best chance at converting the traffic that search engines bring in. Some websites are great and are ideally search engine-friendly, but many we come across are not. Just as Google has always been focused on providing its users with the best results, now it’s time to put your focus on what’s most important for your audience.

Adjust your appearance in search by utilising meta tags

Don’t use hidden text or links on your website to optimize your site for search engines. Some webmasters will try to make text or links invisible to visitors but visible to search engine spiders. One way they do this is to use white text on a white background. Search engines can now easily spot this sort of behavior, so it will not help your site rank at all. When it comes to growing your business online, there’s nothing more powerful than organic traffic from search engines. Improving visibility and driving traffic are nice, but the most important goal is to achieve the goals of your organization. For most organizations, that means generating sales, leads, or advertising revenue. According to SEO Consultant, Gaz Hall: "The bottom line is that if you’re focusing on a small group of generic keywords, you’re probably not being found by most of the people who are searching for you."

Create an Engaging Web Presence by the use of googlebot crawlers

That information alone will tell you a lot about what you need to do for your site. Many details are involved in good SEO, from the words on each page, the words used in Page Titles, H tags, internal links, alt tags, image file names, on-site content and on-site content types, consistent name, address and phone number information (NAP), social signals, local signals, citations from other sites, how fast your site loads, the presence of a SSL certificate, the sites that you link to elsewhere on the Web, the websites that link to you, and the structure, code and placement of that code on your site. Creating SEO content isn’t just about writing lots of keyword rich content, the articles and blogs that you produce need to be relevant to the audience that you are creating the content for. There are dozens of different ways to make your articles easier to read online; lots of smaller paragraphs, shorter sentences, big headings and smaller sub-headings and even the occasional gif from South Park or The Simpsons.