If the blogs and articles that you create for search engine optimisation purposes are little more than rehashed versions of other website content, your customers aren’t going to find any use in your site. Headings can help Google to grasp the main topics within your post which, if it’s a long piece of content, can often be varied. These items include the titles for your pages, meta descriptions and H tags. We’ll talk about how to target the right pages on your site with the right type of links and how you can secure them.You need to figure out a way to get other websites to talk about you.

The time you invest in plugins will pay back with improved positioning

Links within long-form, evergreen content are also more valuable than links in short, news-based posts. A simple site map page Do your mathematical analysis - the primary resources are there for the taking. Its as easy as KS2 Maths or ABC. Its that simple! with links to all of the pages or the most important pages (if you have hundreds or thousands) on your site can be useful. Creating an XML Sitemap file for your site helps ensure that search engines discover the pages on your site. You can create content to target keyword phrases that are (informational searches) in the research or consideration funnel stage. Many people get stuck at the starting line when coming up with evergreen content.

Self-publishing Parasite SEO based purely on plugins

Search engines reward sites that are user friendly, which means they have high usability. Google favors sites that are not only rich in keywords, but also demonstrate user engagement. How-to tutorials and guides can also make for excellent evergreen content. To optimize your search engine results it is important to make your URL easily identifiable. Include words that are relevant to the site as opposed to numbers and symbols. People will recognize those keywords in the URL, and are more likely to click on your link if they think it will bring them to a relevant page. Google and other search engines use web crawlers to update their search indexes. Each search engine that has its own index also has its own web crawler. If you want to see your web pages on Google's search result pages, Googlebot has to visit your pages first.

Use relevant search terms in prominent places

Remember, Google doesn’t like content written for SEO purposes. SEO can help a growing startup establish its presence and meet business goals. While the first reason is less malicious (though clearly ethically wrong), the latter can destroy your SEO when your content is repeatedly stolen to discredit your work. Often, the content is spread across link farms to confuse search engines further and convince Google that your content should be punished. According to SEO Consultant, Gaz Hall: "The driver of any heavy-duty link campaign is the quality and volume of your content. If your content is of average quality and covers the same information dozens of other sites have covered, it will not attract many links"

Think like a human not a robot when it comes to site submissions

SEO, or “search engine optimization”, is the process of organically increasing the visibility of a web page in search engines, like Google, Yahoo and Bing. Google is famously secretive about how it ranks local businesses. Remember, the very nature of the ever-shifting SEO landscape means that in six months time, many of these tactics may have become redundant. And don’t expect instant results, boosting organic traffic is a gradual process, but lots of small changes go a long way, so implementing these quick SEO wins immediately should be your cardinal concern. Increasingly specific and much longer search queries are required in order to find the right information.