Takeaway tips for html

With the massive sales it enjoyed, and customers all over the world enjoying the benefits of an internet-enabled, user-friendly device in their pocket, it was no surprise that user-focused companies like Google would take note. Domain Authority is a score (on a 100-point scale) developed by Moz that predicts how …

more ...

Headings and quality

Moving on from generic keywords, you can decide to add more information into the keyword. The Google Trends tool will show you how much interest there is in a particular keyword as well as what caused the interest. By studying the needs and buying behavior of your customers, you get …

more ...


Personalization counts: how does SEO fit into this?

SEOs have tried many ways to sneak in links. One of the more creative ways was to embed a link into an infographic. When people would copy the infographic because they liked it, they were also copying links. Widgets were also used this way. No one appreciates them. Instead, they …

more ...

Taboos about CTR that you should know

The traffic information from different search engines helps you make timely changes in the semantic core, and allocate budget and efforts to promote the significant keywords only. Having a news section on your site is a really good idea. It gives you the opportunity to fit in lots of keywords …

more ...


Create a search marketing strategy based on authority sites

Using certain keywords, which relate to your specific business, can be tailored into such a way that any search for them will bring up your website. Find forums online that are related to your sites niche and get involved within that community. Reply to threads, answer peoples questions, offer advice …

more ...

The hidden agenda of bounce rates

The world of Search Engine Optimisation is constantly changing. As a consequence of this, tactics and techniques will need to evolve in order to obtain high quality results. Today, semantic search has evolved even more, and search engines are better than ever at understanding query context and the relationships between …

more ...


Build on the trust of existing content

Google has given significant backing to its Accelerated Mobile Pages initiative too, and the evidence so far suggests it is paying off. If you have plans to be in business for more than five years, you need to invest in SEO. You likely won’t see an immediate impact, but …

more ...


Quality over quantity when it comes to blogs

So most people don’t have the time to get up to speed on all of the shifting trends, the technical aspects, and make sure their website is running perfectly for SEO like a finely tuned machine. Appropriate use of headers are not only helpful to the reader in structuring …

more ...

Opting for Effective Search Engine Optimization

What’s so important about hashtags in SEO? This kind of evergreen content is usually longer than an average blog post. You never want to leave anyone (especially search bots) guessing what your content is about. That’s why you need to name URL paths using easy to understand language …

more ...

Things to avoid when dealing with javascript

Search engine optimization should be a part of a website for its lifetime, continuously improving its ability to make a brand (and its content) be more visible and to create a better experience for users. What is SEO? When searching on mobile, there is a huge difference with desktop: Google …

more ...

This year will be the year of landing pages

Use internal links with clear and informative anchor text. An SEO strategy that builds your website’s relevancy and authority in the desired geographic area will ensure the site will be visible for a variety of search phrases. This increases the number of opportunities for your website to be seen …

more ...

Tell me more about CTR

SEO teams and paid search team of an establishment can work together optimise keyword strategies, content strategy as well as landing pages. Your website is your primary marketing hub. Make sure the content is great because you’ll convert more customers and Google will like this as well! In the …

more ...


Write a keyword-rich introduction about local search

Keep in mind that you don’t have to create only evergreen content for your blog. Redesigning your site gives you the perfect opportunity to make sure your URLs are optimized for UX and for search engines. Your URLs play a significant role in your SEO success. Your URLs must …

more ...

Everybody sees comfort online!

Citations like these are essential when building authority and improving your site’s credibility. Content that empathizes with prospective customers’ emotions can guide them through their journey as a buyer. SEO ranking improves when visitors stay on your site longer, view more pages, and repeat their visits. The more user-friendly …

more ...