Ways to tell you're suffering from an obsession with stickiness

Once you have created onsite engagement, it is time you begin your new online marketing and SEO optimization campaign. Getting your website indexed is the only way that Internet marketing can be successful. It’s the entire starting point. Without indexation, you’re doomed. Inbound link-building is an important SEO …

more ...

Follow a consistent cadence towards hits

While designing a new house, don’t you want to ensure that it’s foundation is strong enough to hold the house, and is logically designed to make it easier to go around and yet keep it beautiful? The same concept goes for your the website. A good site structure …

more ...


Drop Keyword in First 100 Words

This phase focuses on using SEO data to make decisions about which pages hold the most value. Over the last several years, Google has made huge strides in driving better UX (user experience). Longer posts provide more value for readers, but only if they’re of great quality. Although people …

more ...



Layout, formatting and sitemaps combine to make great SEO

While a 301 ensures a user can no longer land on a page — they are redirected to an assigned URL — canonical URLs are accessible. To be able to write comfortably for different industries can take a lot of time and research. Search engine guidelines help us distinguish truly useful content …

more ...

Why your digital marketing strategy should centre around SEM

These sites rely heavily on catchy keywords and unoriginal content to increase their SEOs, rather than creating new and substantial posts. One of them is Social engine optimization. The most critical thing to automate is competitor research. There are several main types of search behaviour when it comes to online …

more ...



Here's what industry insiders think about link bait

With the massive sales it enjoyed, and customers all over the world enjoying the benefits of an internet-enabled, user-friendly device in their pocket, it was no surprise that user-focused companies like Google would take note. As I mentioned, SEO is a long-term strategy. You won’t see results in the …

more ...

Focus on performance, user experience, and citations

Such content doesn’t go out of date. Your customers may not realize it, but high search rankings make you more credible in their eyes. Click through rate is a good indicator of whether you’re attracting the right or wrong website visitors and if your website content is what …

more ...

Effect of keyword density on my rankings

Without on page optimization of your content which talks about your website, there will be less chances of your website getting authority leading to, you missing out on traffic. If you lack on-page optimization, there are less chances of you getting notice, which will again lead to low conversion rate …

more ...





Keyword attractiveness

Cookieless domains are useful because a browser can connect to more than one at a time. Make sure at least one image file name includes your target keyword and that your target keyword is part of your image Alt Text. Duplicate content is content that appears in more than one …

more ...



Let's talk about page rank

Work with Google to provide your users with the most relevant, well-informed and entertaining answers to their questions. This is an integrated approach to drives customers to your business through a web portal. Customers now use mobile devices to research potential business partners before converting on a product or service …

more ...

Build a mobile-friendly site

The search engines analyze the reading level of the web page. One popular formula for doing this is the Flesch-Kincaid Grade Level Readability Formula, which considers things like the average word length and the number of words in a sentence to determine the level of education needed to be able …

more ...

Measure and Improve by paying attention to SEM

When creating new content ask yourself: what the goal of that content is? What information do you need to include? Who is your target audience? What language do they use? What questions your visitors looking to answer? By taking a moment to think about real humans and your target audience …

more ...


Losing Focus on gateway sites

Ranking in Google is getting more and more complex every day. The algorithm is this huge monstrosity and it is impossible to get anywhere even using all of the top SEO ranking factors. An SEO strategy that builds your website’s relevancy and authority in the desired geographic area will …

more ...

It’s a win-win strategy with an emphasis on RSS feeds

Ultimately, SEO done correctly can land your website on the first page of the SERP’s (Search Engine Results Pages), and that is always the goal behind SEO. Why? Because most people doing web searches will not look past the first, and sometimes the second, results page when they’ve …

more ...


Hidden facts about gateway sites

There is reliable empirical evidence that Google and other search engines make increasing use of semantics in assessing the quality of a page for ranking purposes. Both search engines and SEOs have the same goal: they want to provide searchers with the best resolution to their query. On the web …

more ...

Things about scraping you have to experience yourself

Search referrals are usually divided into organic (unpaid) and PPC (paid or pay-per-click) referrals. Search referrals are easy to filter by search engine but require a little extra effort to distinguish between unpaid and paid visits. Search referral data can be misidentified and faked. Search referral data may be reported …

more ...

Quality over quantity when it comes to blogs

So most people don’t have the time to get up to speed on all of the shifting trends, the technical aspects, and make sure their website is running perfectly for SEO like a finely tuned machine. Appropriate use of headers are not only helpful to the reader in structuring …

more ...


This year will be the year of landing pages

Use internal links with clear and informative anchor text. An SEO strategy that builds your website’s relevancy and authority in the desired geographic area will ensure the site will be visible for a variety of search phrases. This increases the number of opportunities for your website to be seen …

more ...

Can a techie truly understand reporting

The search engine optimization (SEO) world has undergone some big changes in the last few years—the biggest being coming in the form of Google’s heightened push towards strong user experiences. You may have heard or been told “just write great content”. The images that you upload to a …

more ...

When your use of backlinks becomes obsessive

There’s really no big secret here, but only the best SEO company can provide you the results you’re looking for. On page SEO refers to those elements on a site that make your page more likely to be served up when people are looking for products or services …

more ...